Tuesday, December 25, 2012

Does Your Internet Business Marketing Plan Succeed In Seo ...

Does Your Internet Business Marketing Plan Succeed In Seo
The target of SEO in your internet business marketing plan is to get organic traffic to your site by lifting the site high on the many Google result pages. It requires both the onpage and offpage actions but, because this article tells about internet business marketing plan I will concentrate on the offpage factors only.

A marketer has to understand, that the high ranking means competition between the different sites. Sometimes this competition may be too tough and sometimes it is realistic to reach the high rankings. However, when you write your internet business marketing plan you have to select, how to get the needed quality links.

Google sees the links as votes from other webmasters to your site. The higher the page rank of the linker has, the more link power your site will get. Of course only the related links can do that. The link should also contain an anchor text, a keyword, so that the search engines know, to which result page the landing page belongs.

1. The Link Development Has Two Benefits.

The links are not only for the better rankings, but serve also the readers, who can get an added information via a link. This is the reason, why the linking site must be related. The search engines lift the sites, which have a lot of links from the authority sites. This will also serve the surfers, because when the site is high on the result page, the surfer wil find it easier.

The links are the business contacts of the internet home business. When the hyperlink, with the right keyword, is located on some site, the site visitors will click it and Google will register, that your site has been set there. The first one brings traffic to your site and the latter the higher search engine ranking.

2. What Is A Related, Quality Link?

It is clear, that only the links from the related, high page ranks sites are valuable ones. The relatedness means, that if you market internet business consulting, the links are from the pages, which operate in the same industry. The quality means, that the webmaster has succeeded to raise the search engine ranking.

3. How Many Links Is Needed?

This depends on your targets. If your target is to reach the first page position, or even the first place one, you have to research, can you beat the other sites. The rankings will develop slowly, and Google will update the rankings slowly, so a webmaster has to follow the situation and to increase the number of links, if needed.

4. Which Tools Do You Need?

The main tool is your own work. If you write articles and will submit them to directories and sites, it takes time. Of course you can use the submitter, but still the manually submitted articles work best. Google sets value to the links from the variety of sites, i.e. from the directories, web 2.0 sites, blogs, social sites, forums etc. This means, that you have to plan the link developing strategy and plan.

5. The Site Content Is The Most Important Factor.

Of course the links, which the site visitors have set on their sites are the best ones, at least in theory. The site content is in the main role with this tactics. But let us be realistic! The natural link building is not enough. How can you guarantee, that the visitors have high page rank sites? Or that they set enough links on their pages. Impossible! Your own link building is needed to reach the success!

Source: http://www.freethinkbham.com/62/does-your-internet-business-marketing-plan-succeed-in-seo

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